McCoy’s Crisps

At 20:20 I developed an app to support McCoy's crisps 2 for 1 curry campaign. It involved building both an app for customers to look up participating curry houses and a small back end CMS for McCoy's to upload the data.

Agency: 20:20

Client: McCoy’s crisps

Role: Front end, back end

This was an exciting project for me. I was excited to work on something that so many people would use and get enjoyment from. It adds a little bit more pressure because there will be many eyes looking over your work and you want to ensure no mistakes, on any browser.

The project went really well and it was good to get to know the Google Maps API. Both the app and the back end CMS relied heavily on the Google Maps API. It was also used to provide the geolocation services to drop your location on the map and to convert the curry house addresses to longitude and latitude coordinates, so they could be plotted.

The campaign was so successful that it’s life was extended and the site was expanded. Later Hoola hoops decided that off the back of the success of this project they’d build a similar system, for their collaboration with Britain’s got talent. I was also involved in the development of this project.

Key tasks carried out:

  • Construction of the front end to support IE7 and development with the Google Maps API to show the 25 nearest curry houses to your location
  • Development of the back end PHP to handle form submission of users redeeming the offer
  • Working closely with the account manager to build a back end CMS that would handle the uploading of curry houses to the system. The curry houses needed their addresses to be geo encoded with the Google Maps’ API
The improved interface on the second run of the campaign.

Back by popular demand, a screenshot of the interface from second run of the campaign.

Screenshot of the 2 for 1 campaign.

A screenshot from the first run of 2 for 1 the campaign.

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